- Hedera (HBAR) has entered a downward trajectory
- The token fell to around $0.10 amid continued selling pressure and broad weakness across the cryptocurrency market
- This decline came despite a partnership announcement with the McLaren F1 team
Hedera’s price dropped in line with other cryptocurrencies on Friday, touching an intraday low near $0.10. After a sharp sell-off on January 19, HBAR recovered slightly to roughly $0.115.
However, ongoing risk-off selling in broader asset markets pushed bulls aside, leaving brief upswings as a veneer over deeper deterioration. That theme is evident across the altcoin landscape as Bitcoin struggles below $90,000.
Profit-taking, together with macroeconomic and geopolitical headwinds, pushed BTC to a low of $87,700, and it currently trades near $89,230.
HBAR slips despite McLaren partnership
Struggling altcoins, including HBAR, remain vulnerable to further declines. Hedera has so far failed to sustain bullish momentum even after announcing a major partnership with McLaren Racing.
On Thursday, Hedera’s team revealed a multi-year collaboration making the crypto firm an official partner of the McLaren F1 team. Several crypto companies — such as Coinbase, Crypto.com and Bybit — have previously secured high-profile sports sponsorships, and Hedera aims to expand its reach through this move.
“Working with one of the world’s most recognized sports brands is a significant milestone for the Hedera ecosystem. It gives us an opportunity to demonstrate what Web3 looks like when built on a network people can trust, and when connected to experiences fans truly want,” said Charles Adkins, CEO of HBAR, Inc.
HBAR technical outlook
HBAR’s chart shows a clear downtrend, with price trading below key moving averages. The altcoin has been in a sustained downtrend since peaking near $0.35 in January last year.
Technical indicators point to additional downside risk. HBAR briefly broke above the $0.12 level earlier this month but has since moved back toward $0.10. Oscillators such as the RSI are trending lower, and the token sits below major averages.
Price chart
If buyers cannot reclaim $0.11, losses could accelerate toward the October low near $0.0976. Hedera’s market capitalization stands at roughly $4.65 billion, reflecting a 65% decline from the July 2025 peak. That drop is compounded by a $61.5 million reduction in total value and a 16% decrease in stablecoin supply over the past week.
HBAR futures traders have increased short exposure, anticipating continued pressure amid absent ETF inflows. Analysts note that while a rebound could bring the $0.16 area back into view, current indicators favor consolidation or a deeper correction unless Bitcoin stabilizes.
At present, BTC faces headwinds as some investors shift funds into gold, adding pressure to risk assets across crypto markets.