- Hedera (HBAR) has accelerated its downward trajectory.
- The token plunged toward the $0.10 level amid persistent selling pressure and broader crypto market weakness.
- This decline occurred despite a partnership with the McLaren F1 Team.
Hedera’s price fell alongside other cryptocurrencies on Friday, touching an intraday low near $0.10.
After a sharp drop on January 19, HBAR managed a modest rebound to about $0.115.
However, broad-based selling across risk assets pushed prices back down, leaving the small uptick looking like a brief pause before a potentially deeper fall.
That outlook is mirrored across the altcoin ecosystem as Bitcoin struggles below $90,000.
Profit-taking amid macroeconomic and geopolitical headwinds drove BTC to a low of $87,700, and it is currently hovering around $89,230.
HBAR falls despite McLaren partnership
Struggling altcoins, including HBAR, face the risk of dragging lower. Hedera has so far failed to capture sustained upside momentum despite the high-profile partnership with McLaren.
On Thursday, the Hedera team announced a multi-year partnership with McLaren Racing, naming the crypto firm an Official Team Partner of McLaren F1.
Several crypto companies, such as Coinbase, Crypto.com and Bybit, have previously signed major sports sponsorship deals. Hedera is pursuing expansion through this latest move.
“Partnering with one of the most recognized sports brands in the world is a major step for the Hedera ecosystem. It gives us a chance to showcase what Web3 looks like when built on a network people can trust, and when it is tied to experiences fans actually want,” said Charles Adkins, CEO of HBAR, Inc.
HBAR technical outlook
HBAR’s chart reveals a pronounced downtrend, with prices trading well below key moving averages.
The altcoin has been in a prolonged decline since peaking at $0.35 in January last year.
Technical indicators point to further downside risk after HBAR broke the $0.12 support earlier this month and is now trading close to $0.10, with oscillators like the RSI trending lower. The Hedera token sits below all major averages.
Price chart
If buyers cannot reclaim $0.11, losses could extend toward the October low near $0.0976.
Hedera’s market capitalization stands at roughly $4.65 billion, down about 65% from its July 2025 peak. That decline is compounded by a decrease in total value locked to $61.5 million and a 16% reduction in stablecoin supply over the past week.
HBAR futures traders have increased short positions, anticipating continued pressure amid the lack of ETF inflows.
Analysts note that while a rebound could push prices toward $0.16, current metrics favor consolidation or a deeper correction unless Bitcoin stabilizes.
At present, BTC faces pressure as investors rotate into gold.