- Vanguard now allows customers to trade Bitcoin, Ethereum, XRP, and Solana ETFs.
- XRP ETFs have seen $756 million in inflows over 11 days, with no outflows recorded.
- Goldman Sachs and other firms are increasing crypto exposure alongside Vanguard.
In a significant shift that underscores growing acceptance of digital assets by mainstream finance, Vanguard has opened its brokerage platform to regulated crypto ETFs.
Starting this week, U.S. investors can access exchange-traded funds tied to Bitcoin, Ethereum, XRP, and Solana—marking a major change from the company’s long-standing resistance to cryptocurrencies.
🚨 Just found this on Vanguard’s official website 👀
Multiple XRP ETFs (Franklin, Canary, REX-Osprey, ProShares…) are now showing under “Non-Vanguard Funds” in the Digital Assets category.
Looks like access is finally opening up for crypto ETFs pic.twitter.com/Y08IgtAybg
— Arthur (@XrpArthur) December 2, 2025
Notably, this move comes amid rising customer demand and growing institutional interest in digital assets, prompting a rethink of Vanguard’s traditional investment approach.
Vanguard finally embraces crypto
For years, Vanguard maintained a cautious stance on cryptocurrencies: former CEO Tim Buckley publicly dismissed Bitcoin and other digital assets as too speculative and unsuitable for long-term portfolios.
The firm consistently resisted offering crypto ETFs, prioritizing stability and low-risk investments for clients focused on retirement.
Leadership changes, however, created space for a policy shift.
Salim Ramji, previously global head of ETFs at BlackRock, took the helm as CEO and gradually steered Vanguard toward regulated crypto products.
While Vanguard still won’t be launching its own crypto ETFs or mutual funds, it now supports third-party products that comply with regulations, giving clients access to digital assets while maintaining compliance standards.
The platform expansion enables more than 50 million U.S. brokerage customers to trade crypto ETFs alongside other non-core assets such as gold.
That broader access could significantly increase market participation, and some market watchers expect short-term price appreciation in Bitcoin (BTC) and Ethereum (ETH) as a result.
Vanguard lists XRP ETFs
Among the new offerings, XRP-based ETFs have drawn particular attention.
In just 11 trading days, spot XRP ETFs recorded net inflows exceeding $756 million, with total assets under management around $723 million.
Remarkably, there have been no outflows to date. Notable inflow events included $243 million at the launch of Canary Capital’s ETF, $164 million tied to Grayscale and Franklin Templeton products, and $89.65 million in the most recent session.
This rapid accumulation has reduced liquid XRP available on exchanges, potentially creating a supply squeeze that could influence market prices.
Mainstream finance accelerates crypto adoption
Vanguard’s move reflects a wider trend among traditional financial institutions embracing crypto.
Goldman Sachs, for example, is increasing its exposure through a planned acquisition of Innovator Capital Management for about $2 billion; Innovator issues defined outcome ETFs and structured products tied to Bitcoin.
The bank has also grown its holdings in Bitcoin and Ethereum ETFs, amassing billions in assets while building infrastructure for tokenized financial products.
Industry observers see these developments as part of a gradual but meaningful integration of digital assets into conventional portfolios—shifting regulated, institution-backed crypto investments from a niche to a mainstream allocation.
The implications of Vanguard’s decision extend beyond immediate market activity.
By offering access to regulated crypto ETFs, the firm provides a familiar, compliance-focused channel for retail and institutional investors to participate in digital asset markets.
That channel may attract additional inflows, potentially altering liquidity dynamics and market sentiment for Bitcoin, Ethereum, XRP, and Solana.
For Vanguard, this change is both a strategic response to client demand and an acknowledgment that digital assets have become an established element of the global financial landscape.