KuCoin: 44% of Germans Motivated to Invest in Crypto

  • KuCoin’s Into the Cryptoverse 2022 report shows nearly half of Germans see crypto as part of the “future of finance”
  • 35% of investors pursue crypto for passive income
  • More women showed curiosity in 2022, with 53% expressing interest

The latest report from global cryptocurrency exchange KuCoin reveals that 44% of Germans are “motivated” to consider cryptocurrencies as an investment.

This portion of the population also believes digital currencies represent the “future of finance,” according to the report titled Into The Cryptoverse 2022.

16% of Germans aged 18–60 own or traded crypto

Insights from the study reflect Germany’s “clear regulatory framework” for cryptocurrencies, a theme emphasized throughout the report.

Notably, Germany was among the first countries to recognize Bitcoin as a “unit of value,” classifying it as a financial instrument in 2013 — a regulatory step that appears to have influenced adoption rates in the country significantly.

Following these regulatory developments, 44% of survey respondents said they want to buy or invest in crypto, with nearly half of the population viewing crypto as the future of finance.

Overall, 16% of Germans aged 18–60 reported owning cryptocurrencies or trading them within the past six months. Of those investors, 41% planned to increase their crypto holdings in 2022, while another 13% said they were curious about crypto.

By gender, men made up 69% of crypto investors, while 53% of those expressing interest in crypto were women.

In total, 77% of investors who described themselves as “curious about crypto” were actively looking for digital assets with purchase potential. KuCoin notes this statistic as an indicator of a relatively high level of crypto awareness in Germany.

Staking and lending are leading investment products

The report points to rising crypto investment adoption in Germany driven by the growing appeal of digital assets as sources of passive income. The ability to generate returns from crypto investments is helping bring cryptocurrency into the mainstream in the country.

The study found that 35% of investors engage with crypto for passive income opportunities. Meanwhile, 30% see crypto as a reliable store of value, and 29% view crypto assets as a route to financial freedom.

Regarding specific passive-income strategies, an average of 24% of investors prefer staking crypto to function like a bank savings account, while crypto lending follows at 13%.

The German report is the second country-specific release in KuCoin’s Into The Cryptoverse 2022 series, following Turkey. The exchange plans to publish additional country reports throughout 2022.

Global ownership and crypto usage trends for 2021 show Nigeria topping the chart worldwide, with Singapore, Thailand, and the Philippines also ranking highly. Regions such as Asia, Africa, and South America are experiencing rapid growth in crypto adoption.