BitMart and EAT Launch Trade-to-Feed Competition with $4.4M USDT Prize Pool

[PRESS RELEASE – New York, United States, April 28, 2026]

30-day Trade-to-Feed competition celebrates BitMart’s 8th anniversary and the exchange’s strategic listing of $EAT, the first cause coin.

BitMart, the global digital asset exchange serving millions of users worldwide, today launched the Trade-to-Feed competition, a 30-day trading event that will distribute up to $4.4 million USDT in trader rewards. The campaign marks BitMart’s eighth anniversary and coincides with the exchange’s listing of $EAT (WYDE: End Hunger), the first cause coin to be listed on a major centralized exchange.

Cause coins are an emerging asset class designed so that a portion of trading fees supports charitable grant-making alongside trader incentives. By listing $EAT as the inaugural cause coin and launching its largest rewards program to date around that listing, BitMart positions itself at the forefront of a category that connects market activity with measurable real-world impact.

Running April 28 through May 28, 2026, the Trade-to-Feed competition allocates up to $4.4 million USDT across three concurrent tracks:

Three concurrent competitions, 76,391 opportunities to win.

The campaign operates three reward tracks simultaneously, all funded from a single pool that grows with trading volume:

  • Volume Leaderboard: Up to 73 traders share the leaderboard pool by rank, with the first-place trader eligible to win up to $2.2 million USDT (50% of the total prize pool).
  • Power Drop: 75,500 tickets will be distributed across the campaign, each worth a flat $10 USDT. Any trader completing at least $40 in $EAT spot volume qualifies; tickets are allocated proportionally to trading volume.
  • Lucky Drops: Up to 15 random USDT jackpots ranging from $5,000 to $100,000 will be drawn weekly and at the close of the campaign, reaching a cumulative pool of $435,000 at the $200M cap. Any trader completing $2,000 or more in $EAT spot volume qualifies.

In addition, a Welcome Lucky Draw with a $5,000 USDT pool is open to new participants who register and complete a $5 USDT spot trade in $EAT. A total of 803 winners will be selected across three prize tiers.

To join or learn more: Trade to Feed (Up to $4.4M in rewards)

Where the meals go

Charitable distributions generated by the campaign are managed through WYDE Association’s two-pool allocation model. Fifty percent of cause fees fund WYDE’s exclusive national hunger-relief grant partner, Feed the Children, an organization that has worked to alleviate childhood hunger since 1979 by distributing food, essentials, and disaster relief across the United States and additional countries. The remaining fifty percent is allocated by $EAT token holders through community voting on the Hunger Network, a public directory of verified hunger-relief organizations. Token holders vote each round to direct funds to local food banks and partner organizations in their communities, giving $EAT practical utility: governance over charitable allocation recorded on-chain and publicly verifiable.

“BitMart’s eighth year is the right moment to put real weight behind a direction we believe in,” said Chad Liang, EVP of BitMart. “Cause coins connect market activity to outcomes the world can see and measure. Listing $EAT and committing the largest competition in our history to it is how we mark this anniversary: by helping define what comes next, not just trading what already exists.”

“BitMart didn’t just list $EAT. They named a category,” said Aaron Rafferty, Co-Founder of WYDE. “A global exchange recognizing cause coins as a strategic priority is a structural moment. Every dollar of organic volume in the Trade-to-Feed competition also funds meals. That is the proof point.”

About BitMart

Founded in 2018, BitMart is a global digital asset trading platform serving millions of users. Ranked among the top exchanges on CoinGecko, BitMart offers more than 1,700 trading pairs and a competitive fee structure. Learn more at bitmart.com.

About WYDE

WYDE is a Wyoming 501(c)(4) nonprofit operating the first Impact Exchange, infrastructure through which transaction-based fees fund verified hunger-relief organizations via charitable grants. All distributions are recorded on-chain and are publicly verifiable.

About $EAT

$EAT (WYDE: End Hunger) is the first cause coin listed on the WYDE Impact Exchange. Launched on Base on December 10, 2025, $EAT has to date funded the equivalent of more than 25,000 meals.

Risk Disclosure

Use of BitMart services involves substantial risk. Digital assets may not be suitable for all participants. Sweepstakes mechanics do not guarantee winning. Charitable grants from WYDE Association to verified hunger-relief organizations are made by WYDE Association from fees received through the Impact Exchange.