- Binance launches the USD1 rewards campaign, distributing WLFI tokens worth $40 million through weekly airdrops
- WLFI payouts are based on a user’s net USD1 balance, with higher rewards for USD1 used as collateral
- USD1 market capitalization tops $3 billion as WLFI activity grows in DeFi and payroll accounts
Binance has launched a new rewards campaign for users holding USD1, offering weekly airdrops of WLFI tokens. A total allocation of $40 million in WLFI has been set aside for distribution across the program.
The exchange said that eligible accounts maintaining a USD1 balance between January 23 and February 20 will receive rewards throughout the campaign.
The initiative ties WLFI payouts directly to users’ net USD1 balances on Binance, using a snapshot-based system to calculate eligible amounts.
Binance positions the campaign as an incentive for users to hold or deploy USD1 in supported products, noting that both USD1 and WLFI have seen increasing activity across the broader crypto ecosystem.
How Binance will distribute WLFI rewards
Binance said WLFI rewards will be paid weekly, beginning on February 2.
Each weekly distribution will cover activity from the seven days prior.
The campaign is structured to release about $10 million in WLFI per week across four consecutive weeks, making the total allocation $40 million in WLFI.
The exchange added that rewards are designed to reflect a user’s eligible USD1 balance over time, rather than relying on a single moment during the campaign window.
Which USD1 balances count toward eligibility
Eligibility depends on a user’s net USD1 balance held on Binance, with multiple account types included in the calculation.
Binance confirmed that USD1 held in Spot, Funding, Margin and USD(S)-M Futures accounts will all be counted when determining campaign rewards.
However, borrowed USD1 is excluded. The exchange said reward calculations are based on net USD1 balances, meaning USD1 that has been borrowed will not qualify for WLFI rewards.
Binance also said USD1 used as collateral in margin or futures accounts will receive a higher reward rate.
This provides an additional incentive for users to allocate USD1 to collateralized trading products, rather than leaving it inactive in a standard wallet.
Snapshot system and rates used for payouts
Binance said it will capture hourly snapshots of users’ balances throughout the campaign period. However, reward calculations will not rely on hourly averages.
Instead, Binance will use the lowest recorded USD1 balance each day to determine a user’s eligible amount for that day.
For each weekly payout, Binance will calculate rewards using a seven-day average balance.
This links distributions to consistency: a single daily drop in holdings could reduce that day’s eligible amount and affect the overall weekly average.
Binance also said payouts will use an effective annualized rate, which will be set at the time each distribution is made.
As a result, the rate applied may vary between weekly distributions depending on the terms Binance sets when rewards are released.
USD1 growth and WLFI activity in early 2026
USD1, launched in April 2025, is described as a multi-chain stablecoin fully backed 1:1 by U.S. dollars and money market funds.
Since launch, it has experienced rapid growth. According to DeFiLlama data, USD1’s market capitalization has now surpassed $3 billion.
The stablecoin is available on multiple blockchains, including Monad, Ethereum, Solana and Aptos.
WLFI, the native token of the World Liberty Financial ecosystem, has also seen increased activity in early 2026.
It has recently been added to payroll services, decentralized lending platforms and on-chain liquidity venues.
The token has attracted recent interest and new partnerships, though its reported connections to U.S. President Donald Trump have drawn criticism, with some observers raising concerns about potential conflicts of interest.
Binance said users must complete identity verification and reside in eligible jurisdictions to participate in the program.
The exchange added that broker accounts are not included and noted that reward timing may vary based on operational conditions.